Use Generative AI to Accelerate the Product Design Process

Outcomes

Drive real results in consumer goods

Automate design processes, generate innovative solutions, and address social trends and customer demand with AI that enables research and development teams to better refine and optimize designs. Relevant for VPs of R&D, Chief Revenue Officers, VPs of Sales, CMOs, and Chief Product Officers.

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Reduce product time-to-market

Accelerate R&D cycles, respond to trends, and launch new products more quickly and competitively.

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Increase sales revenue

Boost sales by aligning product design with real-time consumer insights and demand signals.

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Lower acquisition cost

Reduce spend on testing and analysis by surfacing precise customer needs and optimizing campaign targeting.

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Grow lifetime value

Increase loyalty and customer value with enhanced personalization and product relevance.

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Increase customer satisfaction

Raise CSAT and Net Promoter Scores with more meaningful experiences from AI-optimized products and messaging.

Cut operating costs

Streamline workflows with AI-assisted design, content generation, and market analysis.

Решения

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Microsoft 365 Copilot

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Расширение и настройка

Microsoft Copilot Studio

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Microsoft Foundry

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CUSTOMER STORIES

Discover how organizations are using AI for consumer goods

“Our expanded partnership with Microsoft is an important next chapter in Coca-Cola’s journey toward a digital-first enterprise powered by emerging technologies.”

Neeraj Tolmare, Senior Vice President and Global Chief Information Officer, Coca-Cola

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“With Microsoft’s generative AI tools and extensive expertise, we are able to leverage ELC’s tremendous data to create more personalized consumer experiences.”

Jane Lauder, EVP, Enterprise Marketing and Chief Data Officer, Estée Lauder